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America’s economic revolution isn’t just driven by technology. It’s about markets.
The past twenty-five years have witnessed a remarkable shift in how we get the stuff we want. If you’ve ever owned a business, rented an apartment, or shopped online, you’ve had a front-row seat for this revolution-in-progress. Breakthrough companies like Amazon and Uber have disrupted the old ways and made the economy work better—all thanks to technology.
At least that’s how the story of the modern economy is usually told. But in this lucid, wry book, Ray Fisman and Tim Sullivan show that the revolution is bigger than tech: it is really a story about the transformation of markets. From the auction theories that power Google’s ad sales algorithms to the models that online retailers use to prevent internet fraud, even the most high-tech modern businesses are empowered by theory first envisioned by economists.
And we’re all participants in this revolution. Every time you book a room on Airbnb, hire a car on Lyft, or click on an ad, you too are reshaping our social institutions and our lives.
The Inner Lives of Markets is necessary reading for the modern world: it reveals the blueprint for how we work, live, and shop, and offers wisdom for how to do it better.
- Sales Rank: #53367 in Books
- Published on: 2016-06-07
- Original language: English
- Number of items: 1
- Dimensions: 9.56" h x .81" w x 6.50" l, .0 pounds
- Binding: Hardcover
- 224 pages
Review
“An entertaining overview of economic thought from WWII to the 2000s…witty and energetic.” —Publishers Weekly
“Bright, accessible…A thoughtful examination of the mechanics of our one-click world.” —Kirkus Reviews
“This book is essential reading for any non-economist who wants to understand how markets shape our world, including transformational marketplaces like Amazon, Airbnb, and eBay.” —Reid Hoffman, chairman of LinkedIn
“With great clarity and with many vivid examples, The Inner Lives of Markets explains how the post–World War II worldly philosophers (i.e., economists) have reconceived the workings of our economic system. That reconception takes us far from the black and white of Adam Smith and Karl Marx; yet more interestingly, it is in many shades of gray.” —George Akerlof, Nobel Laureate in Economics
“The Inner Lives of Markets surfaces important ways in which economic theories shape our world—and not always for the better. It pulls together a clear and compelling story of the influence of the greatest economic thinkers in modern history. And most importantly, it is absolutely a treat! I recommend this book to anybody who loves great narrative on a sophisticated subject.” —Roger Martin, director of the Martin Prosperity Institute at the Rotman School of Management and coauthor of Playing to Win
“Economics is a powerful tool for understanding how markets actually work—and increasingly also for molding and modifying them. The Inner Lives of Markets performs a great service by translating this discipline into plain English, and showing why it is so important to our lives.” —Eric Maskin, Nobel Laureate in Economics, Harvard University
“Market forces shape the world we live in. This is more true now than ever, as mobile phones have turned everyone into a node of a global, distributed network. Breakthrough companies like Uber and Airbnb show the power of these marketplaces. The Inner Lives of Markets is an important book on an important topic: the evolution of markets that all of us are part of.” —Simon Rothman, founder, eBay Motors, and partner, Greylock
About the Author
Ray Fisman is the Slater Chair in Behavioral Economics at Boston University. Previously, he was Lambert Family Professor of Social Enterprise and co-director of the Social Enterprise Program at the Columbia Business School. He is the author of The Org, with Tim Sullivan, and Economic Gangsters, with Ted Miguel.
Tim Sullivan is the editorial director of Harvard Business Review Press and has worked at Basic Books, Portfolio, and Princeton University Press, where he helped build one of the most successful academic economics lists in the world.
Most helpful customer reviews
1 of 1 people found the following review helpful.
Every one of us are likely to be engaged in markets most days of our lives. This book will help us make better decisions.
By Norman Winarsky
Every one of us are likely to be engaged in markets most days of our lives. Choosing your child's best school? Finding a dance partner? Bidding on Ebay? Buying at a market? Getting a ride on Uber or Lyft? Donating an organ? Negotiating a salary? Buying a product on Amazon? The Inner Lives of Markets gives us the insights and understanding of how these markets work, and outlines some of the breakthrough solutions over the last 50 years. We can all benefit from reading this outstanding book.
3 of 4 people found the following review helpful.
A Wonderful Book for All Non-Economists, and for Many Economists as Well
By Claudio Fernandez Araoz
I read this book in one of my Kindles during a transatlantic flight, unable to put it down, and it is now full of notes and highlights. It is an outstanding book. I was highly engaged with the deeply human historical account of how economic theory and practice has been developing, with its massive impact on markets and also on us.
While I’m not an economist (MSc in Industrial Engineer and MBA), I did study some economics, and within my long reading lists I always include some books on economics (particularly behavioral economics), and many of the non-fiction bestsellers I read do touch on economics very frequently. Against this backdrop, there were a few things that I particularly loved about this book:
First, the historical accounts are superb, both regarding their unexpected originality (starting with the fascinating tale on the economic organization of POW camps) and beautiful narrative.
Second, I did learn a lot about topics which are so close to our daily lives and so prevalent in today’s markets, but about which I realized I was quite clueless. This includes the brilliant description of the evolution of auctions, and the economics of platforms which represent so much (and each day much more) of our personal transactions.
Finally, as someone who has seen it all across the 42 countries I frequently visit, I truly loved the authors' so balanced view between the extremists for and against absolutely free markets. This is an extremely relevant issue these days in the whole world, from developed to emerging markets, and I wish everyone were exposed to their so sensible perspective.
3 of 4 people found the following review helpful.
Great human insight into what drives markets
By H. Kennedy
I'm generally averse to business books, but Tim Sullivan and Ray Fisman brought me into the very human drivers of how markets form and invariably shape us with a combination of ingenious stories, great writing and a winning tone. If you've ever felt emotional agreement with Yuval Harari's concept of "imagined realities" about concepts like LLCs, religions, and yes, markets, you'll love this book. It's a wonderful generalist read in the same way that "Cod: A Biography of the Fish that Changed the World" is. You never thought you'd be interested, then you keep picking it up until you're done. Certainly it compelled my interest a lot more than Shiller's Animal Spirits did. Recommended.
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